Home Latest News Detpak creates not just a bag but a journey

Detpak creates not just a bag but a journey

by Matthew Callahan

Detpak is adding a touch of sweetness to road trips across South Australia as the print partner for the new bakery bags distributed state-wide. Over 50 bakeries across 10 tourism regions will feature these specially designed bags as part of an ongoing road trip marketing campaign by the South Australian Tourism Commission.

Romano Bolzon, Group General Manager – Sales, Detpak, expresses the company’s enthusiasm, stating, “Detpak is honoured to be the chosen supplier for these distinctive bakery bags for the South Australian Tourism Commission, providing a solution that is made from recycled paper and can be put into the recycling bin, minimising the impact of packaging on our local environment.”

“Each bag is a testament to our dedication to excellence, showcasing the beauty of South Australia and inspiring travellers on their journey. It’s not just a bag – it’s a journey.”

Encouraging exploration, the bags direct potential road trippers to southaustralia.com/road-trips for holiday inspiration, maps, and itineraries of the state’s six iconic road trips, such as the Mighty Murray Way, Epicurean Way, Seafood Frontier, Explorers Way, Coastal Way, and Southern Ocean Drive.

Detpak, with its commitment to quality and innovation, is delighted to be a part of this creative marketing initiative that promotes scenic drives and aims to drive visitation and expenditure across regional South Australia. These bakery bags are not just a packaging solution; they’re an invitation to explore the best of South Australia while supporting local businesses.

Caption:

Apex Bakery is one of over 50 bakeries across 10 tourism regions in South Australia participating in the road trip marketing campaign 

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